There Is More Than One Way to Spell Wiener:
The Story of Nu-Way Book
In his eighth book, Macon Telegraph columnist Ed Grisamore tells the amazing story of how the second-oldest hot dog stand in America has become a cultural and culinary icon. The book has been published by Mercer University Press.
In 1916, James Mallis immigrated to Macon from Greece and opened the city's first fast-food restaurant on Cotton Avenue. And, thanks to the misplacing of a few vowels by a local sign-maker, Nu-Way has intentionally misspelled W-E-I-N-E-R on its marquee since 1937.
The book covers the generations of families that have worked at Nu-Way, captures the passion of its loyal customers and tells the story of how the Norman Rockwell-like logo was painted by a former Macon fire chief. Even Oprah Winfrey once stopped by to dine on a chili dog and a Diet Coke.
Nu-Way
Boy & Sam,
the Beggar Dog
T-shirt Who can resist the famous
Nu-way newsboy and his hungry
canine friend? Front features
breast pocket with Nu-Way
insignia. White with full-color
design. $14.99
Famous Flaky Ice
T-shirt Stay cool year-round in this
shirt depicting a Nu-Way cup
filled with irresistable Famous
Flaky Ice and Coca-Cola.
Front features breast pocket
with Nu-Way insignia.
White with full-color design. $14.99
Classic Nu-Way
T-shirt How far would you go for
this classic shirt available
in red or white with the
Nu-Way Weiners insignia
(Okay...the word "weiners" is spelled incorrectly as it
was originally written, but
we wouldn't have it any
other way!) $14.99
Neon Sign T-shirt
Roll back the days!
Design on shirt's back
replicates the retro neon sign
that is still displayed at the
Cotton Avenue storefront.
Front features breast pocket
with Nu-Way insignia. White
with full-color design. $14.99
"Anatomy
of a
Nu-Way" T-shirt
A kitsch-culture favorite!
Everyone will want to get up
closevto read this humorous art
describing the famous Nu-Way
weiner. $14.99
Boy & Dog
Print
Suitable for framing, this 11"x14" print
features the Nu-Way
Weiner newsboy
and Sam the Beggar Dog. $9.99
Soda Jerk Hat
Add this favorite paper hat to your Nu-Way pop culture collection. $1.29
"Long
Way" Billed Cap This is one of those accessories that you will hang onto forever.
Khaki-colored cap and black bill. Cap features an embroidered version of
the familiar Nu_way
Weiners insignia; back touts the "I'd Go a Long Way..." slogan.
One size fits all. $16.99
Nu-Way
Weiner Gift Certificates A $5 Nu_way gift certificate will
go a "long way" in satisfying the
appetite of your favorite friend.
Or, buy them in multiples! $5.00 each
Nu-Way Clingz
Tell the world you love Nu-Way! These 7 1/2" x 4" colorfull
decals are removable they just
cling to non-porous surfaces like your car window. $1.99each